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Innovation Research

“One does not become enlightened by imagining figures of light, but by making the darkness conscious.” Carl Jung

With innovation research, we study and analyze knowledge that can inspire innovators and entrepreneurs to innovate and succeed.

Innovation and entrepreneurship are an art and a science.

The art lies in embracing the intangible: intuition, inspiration, intention and personal metaphysical beliefs to create novel ideas and translate them into successful businesses.

The science of innovation and entrepreneurship involves studying, knowing, understanding and applying business-related facts such as economic principles and markets and competition research, all the way to legal, operational, financial, sales, marketing and human resources management.

With our innovation research activities, we aim to understand how everything is connected.